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Staple jeans

you can wear

anywhere and



A sleek,

classic cut

that’s easy

to dress up

or down.


A truly


shape that’s

ahead of the


Damn Good Reviews

“Holy grail everyday jeans. I've only taken them off when I thought people might notice I keep wearing them."

—Katie J. on Original Cheeky Straight Jean

The Stretch Scale


Non-stretch denim inspired by our favorite vintage jeans.


Just a hint of stretch—to hold you in and lift you up.

Authentic Stretch

High-stretch denim with a comfortable, body-hugging fit.


Non-stretch denim inspired by our favorite vintage jeans.

The World’s Cleanest Denim Factory

We make all of our jeans at Saitex, a LEED-certified denim factory that recycles 98% of its water, uses renewable energy produced onsite, and repurposes byproducts to create affordable homes. Learn more here.

Certified Organic Cotton

We’re moving all our cotton to certified organic by 2023. Why? The use of crop rotation, cover crops, and organic fertilizers create rich, life-supporting soil, which results in cleaner water, safer workers, and a healthier planet. Learn more here.

Zero Waste To Landfill

Geodis—our partner distribution center in Kutztown, PA—is 100% landfill-free. That means it utilizes various recycling, reuse, and waste-to-energy programs and packages all of our products in renewed poly bags. Learn more here.

@itsreallynana x The Original Cheeky.

Straight Jean

@bridjensen x The Original Cheeky

Straight Jean

@patricialagmay x The Arc Jean

@simansays x The Super-Soft

Summer Jean